Emilie Franklin hosted Australian and Chinese businesses at a breakfast seminar on developments in China’s intellectual property regime in our Brisbane office on 14 August 2014. The attendees at the business breakfast included Australian businesses undertaking or exploring investment opportunities in China, and Chinese businesses interested in the expanding two-way trade in intellectual property. The key message? Intellectual property protection in China is improving and risks for foreign business can be anticipated and minimised. Before entering the Chinese market Australian businesses should act to protect their intellectual property rights using early registration and enforceable contracts. Please contact us for more information.